1:12:52 Dave @DCBK2LA: Yeah. Okay. Cool. Naim, thanks. Go for it, bro.

1:12:55 Agent Naeem @AgentNaeem: Thank you. Yeah. I've seen a lot of, like, negative approach to this article stuff or thoughts around this article article stuff. And I think, you know, the the the AI thing, Landy hit the nail on the head. Like, you know, when when he when he bought Twitter X, I thought it was very much a data play with, in terms of AI, and that's what we're producing on a daily basis. So, like, if you're concerned about producing…

1:16:20 Moni @monitalan: Yeah. And so I just... You pretty much said everything I was gonna say. But I do wanna go back to something, Dave, you said. Like, where do you go? I think... Keep in mind also there's now platforms like Paragraph. Look at on chain platforms where you can own your audience. So I think for me, and maybe you guys can correct me. I'm looking at it the wrong way. But for me, x is the top of the funnel because you're…