0:42:20 Coinkong @coinkong: Yeah. I don't think they don't care. I just think, like, a lot of founders get... Well, already are maybe a bit egotistical, and maybe they do have the business acumen to think, like, I'm not gonna listen to some degens, which is the right thing in web two. But in web three... And we saw this when all these, like, web two companies came into web three, like Game of Thrones and Porsche and Lamborghini. And where are…

0:43:08 Moni @monitalan: And then listen to to your community manager. I have seen that too where they're like, no. No. That that doesn't make sense because this is our vision. But, like, the other part... And I think this is where we're gonna start to see really strong friction is all these web three projects who wanna go into TradFi. Right? And so I shared the interview that Jeff, the founder of Hyperliquid, did, and it turned to a…

0:44:49 Coinkong @coinkong: You could... It... The, like, the disconnect between these founders and the actual space is so palpable. Like, when you see founders come in and charge... Like, I know it sounds stupid, but, like, charging, like, $30 for Mint or $60 for Mint wasn't very much back in '22, 2324. But when you come in with, like, an eight k supply and try to charge $30 for it now, you obviously haven't really got an understanding of…